This simple strategy can really revolutionize your online travel marketing! Do you know how people find your website? Do you know how well your campaigns are doing? Was it an organic tweet or a sponsored post that brought new visitors to your page? You can get all this data by simply implementing tracking parameters to […]
Advanced Online Travel Marketing by Milan Stojković
Why you shouldn’t promote only your tourism offer, but also the hope that goes with it
Every day, people are looking for and buying various products and services that will solve their problems and help them achieve great results in a faster, easier and simpler way. They are not giving money from their wallet for the product itself, but for the HOPE that this product creates. Every day, we see nutritional […]
How to get to the Google FIRST page WITHOUT Adwords and SEO – THE BEST TRAVEL MARKETING HACK EVER!
This title might look like that am trying to trick you somehow. Well, it is a trick, BUT IT IS WORKING! So, until now, if you wanted to place your travel offer on Google you had two choices: Work hard on your SEO and pray to God Spend money on Google AdWords But now, I […]
How to promote at Tourism Fair without having to be there
Did you know that you can present yourself at every Tourism Fair without spending money on trip, accommodation, and booths? No, you do not even have to pay for an entrance ticket! Another ITB is happening in Berlin, and somehow everyone in the industry is talking about it. The most common question I get is: […]
Introduction to Basics of SEO in Tourism
Do you know which phrase is the most searched one on Google? You can guess – “SEO”. This is more than a sufficient indicator of how important this piece of the puzzle is essential in your digital travel marketing strategy. If it is not information relevant enough, I will tell you that some hotels […]
18 tips for a more successful hotel’s content marketing in 2018
Imagine this situation… Mark wants to book seven days for his family on mountain Kopaonik in July. However, Mark is not sure whether Kopaonik can be interesting for children during summer when there is no snow, skiing or sledding. So Mark goes to Google and searches for “Summer Activities for kids Kopaonik”. Search results mostly […]